Law Actually: RTA Injury Claim? … there’s an app for that

Monday, 31 January 2011

RTA Injury Claim? … there’s an app for that

A 150-year-old Manchester law firm has created an iPhone ‘accident app’ which it claims could revolutionise the personal injury claims process.

Croftons has released the iPhone app to help claimants gather accurate evidence and information after an accident at work or on the road, and provide easy access to personal injury lawyers.

The app allows users to record the immediate details of an incident with photographs, words or recorded statements, and then send them to a lawyer to get a quick and informed assessment of the claim.

Geolocation technology automatically pin-points the location of the incident, the camera can take photos of the scene and any damage or injuries caused, while the voice recorder can log eyewitness accounts.

Let’s hope it has a good expletive zapper. Motorists are not exactly known for their calmness immediately after an accident!!!

Users also get practical guidance, with on screen prompts, to help them collect all the relevant information.

Which is, to be fair, quite a good idea as the majority of motorists understandably go into a tizzy after a shunt.

However, I’m not sure how smart it is having the other participant to an accident prancing around taking photos and interviewing witnesses like some roving reporter for the Beeb. Talk about adding fuel to the fire.

But the main problem is audience; who’s going to download this prior to having an accident, unless they’ve got a real complex about their driving ability. As Alan Partridge once asked, rhetorically, “do you slow down for car crashes?”

Which should present an interesting marketing challenge. Be right back

2 comments:

Stephen31 January 2011 at 22:54
I think you're right abut not downloading it until after a crash. I suspect, from a making money from the app and getting the name of your firm out there, all that Croftons need is for you to download it for your next crash.

I think that the type of driver prepared enough to have this already is either a) already a personal injury lawyer or b) prepared enough to already have a checklist and disposable camera in the glove compartment at all times.
ReplyDelete
Replies
Michael2 February 2011 at 15:08
Very true! :-)
ReplyDelete
Replies

Add comment

Life as a Law Student

Despite the popular perception that life as a law student is cushy -- that we have not a care in world outside of the occasional lecture on law -- the truth couldn't be further removed. Law students get a lousy deal in all honesty. We don't spend our days skulking in bed, nor do we sit in front of a screen stagnating, forming permanent attachments to the controllers of Xbox 360s. Competition in law is among the highest of any discipline. So aside from uni work, getting out there and experiencing work placements with law firms or undertaking mini-pupillages are essential from an early stage. Juggling this with a demanding degree is no mean feat. Law students mostly struggle through uni with the knowledge that getting a training contract could be many painful and expensive years away. Many take out loans which in truth they can't afford, all just to see them through the LPC or BVC - qualifications which are as financially expensive as they are emotionally traumatic. And all this suffering, to spend years, perhaps, paralegaling or worse, waiting for that elusive training contract or pupillage to turn up.
And to what end? So you can finally call yourself a worthy member of the most despised profession on earth. Still want a career in law? Yeah, of course you do.

Pages

Monday, 31 January 2011

RTA Injury Claim? … there’s an app for that

2 comments: