Remember these brarmers? Well, I discovered one ‘in the wild’ just the other day.
Trawling through some results on Google, I spied a URL which didn’t seem to quite fit the search term: (www dot) oneillpatient (dot co dot uk).
One-ill-patient. Thinking it was in poor taste and that I’d discovered a new low in the level to which medical malpractice firms would stoop, I quickly discovered it was a case of crossed wires.
It turned out a missing apostrophe was to blame and it was these guys (a wholly reputable law firm I might add).
Funnily enough, they don’t specialise in medical negligence claims … (I wonder if they’re missing a trick there!!).
If only URLs could accommodate apostrophes, the world would be a much less confusing place.